DALLAS, Nov 13, 2009 / UPDATED Nov 5, 2010 / FW / — It was in July 2002, during the Haute Couture Fall 2002 season when FW first came across Georges Hobeika when he unveiled his “Initiales” collection that mixed eastern influences with European aesthetics.
 Through the years, we have seen the Lebanese-born designer accentuate the female form, wherein his masterpieces exude femininity and sensuality, allowing women to express their inner beauty with natural, yet pronounced, grace. Trained to be a civil engineer, Georges Hobeika is a late bloomer when it comes to fashion. He wanted to pursue a career in architectural art, but his mother who was a seamstress increasingly requested him to sketch designs and assist her in her work. Fashion grew on him, though we can also say that it was on his blood; so, it was while he was assisting his mother that he took great interest in fabric and began designing his own clothes. In 1994, he ventured to Paris and pursued internships at prestigious fashion houses, such a Chanel. In 1995, Georges Hobeika returned to Lebanon and began creating his own label. This was soon followed with the opening of his atelier, employing over 150 skilled workers and comprising various specialized workshops to fabricate evening gowns, wedding dresses and suits. And finally, in 2001, Georges Hobeika went back to Paris and debuted during haute couture week in 2001 at the Hotel K in the French capital. Since then, Diane Kruger, Estelle Lefebure, Zoe Felix, Mia Frye, Cecilia Cara, Julie Depardieu, Elodie Gossuin, Romane Boringer and Judith Godreche embraced his creations. Georges Hobeika’s creations were also worn by models in five Chopard defilés. Today, the world of Georges Hobeika has grown to include his own brand of prêt a porter – a line of high-end clothing for younger women with modern, dynamic lifestyles. |
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