LOS ANGELES, Mar 1, 2010 / FW/ — Launched last Feb 18th at Curve Boutique in the chic Robertson Blvd here in Los Angeles, the PUCCA Capsule Collection attracted a host of Hollywood celebrities that included Amy Smart and Jessica Lowndes for its American debut.
Based on the very popular cartoon character Pucca from South Korea, the PUCCA-inspired apparel includes pieces from noted fashion designers, each with an eye for flair and creativity, who were chosen by Curve Boutique owner Nevena Borissova to interpret the character through their own distinct visions and styles.
Comprising the capsule collection are stunning designs from Preen, Mark Fast, Raquel Allegra, Unconditional, Not Rational, Genetic Denim, I.R.O and jewelry by Erickson Beamon.
Joining Amy Smart and Jessica Lowndes on the red carpet were actor Jack Huston, Korean actress Lee Da Hae, Bijou Phillips and Swedish indie-pop singer Lykke Li, as well as Boo Kyoung Kim, President, VOOZ Co., Ltd. and creator/founder of PUCCA.
Originally introduced online, PUCCA debuted as a series of Flash-animated shorts produced by VOOZ and quickly became a true cultural phenomenon.
Known for its “silent comedy” factor, PUCCA creates humor with almost no spoken words mixed with a strong universal theme of love.
PUCCA is the story of an independent and self-confident girl who is the daughter of a restaurant owner in Korea.
In the animated shorts, PUCCA is spunky and spirited and is in love with Garu, a young warrior. PUCCA’s dedicated online following led to its introduction in Europe and the U.S.
Curve will showcase the PUCCA fashions exclusively throughout the spring. Additionally, the designs can be viewed on the PUCCA Facebook page.
[HEIDE WINKENWERDER]
Photos courtesy of Warner Brothers
